Jenny Charlesworth has always been an artistic visionary, and as a creative consultant, she explores her talent through a multitude of mediums. She adds her perspective and direction to various projects in fashion, media, and film, generating creative concepts and creative production elements including sourcing key product and designers and briefing them, making creative decisions on visual elements with producers, directors and finance teams. She leads creative and styling direction on fashion and film sets and most importantly, keeps up to date with fashion and culture. It is a complicated and intricate role, but one that the British native excels at, making her an internationally sought-after creative consultant.
Next year, Charlesworth is launching her own company, TWELVE, a new concept jewelry brand around traditional birthstones. She is teaming up with leading fund manager Nicola Horlick and internationally acclaimed Art Director Ricci Williams. Known for her creative approach in the fashion and film industry, TWELVE is set to create a truly distinct place in the jewelry market. She is also set to launch Style Stories, a selection of interviews and style secrets from stars, television personalities and industry leaders. For Charlesworth’s first two interviews, she will be talking with Liz Hernandez and renowned shoe designer Jerome Rousseau.
“Much of my job is communicating creative concepts through the use of mood imagery, writing and presenting by communicating the audience’s journey in an accurate and engaging way. This includes creating and pitching proposals to film studios and fashion designers,” she described.
With all the upcoming excitement in her career, Charlesworth’s previous work is just as exhilarating. The highlight for her came back in 2013, when she collaborated with award-winning film director Catherine Hardwicke (Thirteen, Twilight) and Hollywood leading lady, Emily Browning (Ghost Ship) on the film Plush. The project was the ideal opportunity for Charlesworth to bring together the fashion and film worlds.
“Having the opportunity to work with Catherine Hardwicke was something that was really exciting. I am a big fan of Emily Browning and it was great to work so closely with them both to create this piece. There was rawness to the project and the freedom to create without barriers, which can be rare,” said Charlesworth.
After losing her bandmate and brother to a drug overdose, the film follows rising rock star Hayley, who finds herself in a downward spiral. The second album from her band Plush is received as a critical and commercial disaster. She finds new hope and friendship in Enzo, the replacement guitarist who inspires her to reach new creative heights. However, soon their collaboration crosses the line sexually and Hayley, who is married with two children, retreats from Enzo’s advances. As Hayley slowly discovers Enzo’s dark and troubled history, she realizes she may have let a madman into her home and that her mistake may cost the lives of people closest to her
“The reason I was brought in to work on this project is because I had proven experience in working with big brands and on international marketing campaigns in the fashion and film world, but also in the commercial arena with campaigns for brands like Proctor and Gamble. My passion for media and fashion culture has proven integral to the projects I’ve worked on,” said Charlesworth.
As Plush is an artistic and erotic thriller, Charlesworth’s input was vital from the very beginning. She began working on the project before filming commenced, spending a lot of time with Hardwicke. Together, they discussed the lead character’s breakdown and how that could be represented through the costume. The key performance in the film was at the height of that, and they wanted something created that was really iconic. Charlesworth began working through ideas with Lever Couture, conducting vast research on fabric choices and how to integrate the dress into the costume design by Olivia Miles. Slowly, she watched the movie evolve from mood board images to a captivating feature film.
“I loved being able to work so closely with Catherine and to communicate our ideas all the way over to Lever Couture Atelier in Berlin and watch them come to life. It can be a risky process when you can’t be in two places at once, but the finished piece exceeded expectations,” she said.
Charlesworth is known for being full of ideas, and as someone who has the conviction to do things differently. Her projects often have a unique aesthetic twist and it is very easy to spot her work.
“I’m very proud to have worked on the project and had a great experience working on set and seeing my creative vision fulfilled. It was a chance to fulfil a longstanding ambition of working on a Hollywood feature film with an award-winning director. I was especially proud to be credited for my role in the success of a film that received wide release,” she concluded.